gifted Collabs
Welcome to Fashion Collaborations with @ashleymlands
Note: this does not pertain to Amazon Brands, if you are an Amazon brand wishing to collaborate on my Amazon Storefront, please email hello@ashleymlands.com.
Objectives
To offer BRANDS a straightforward collaboration package where fashion COMPANIES provide products in exchange for a curated reel video showcasing their items across multiple platforms, enhancing brand visibility and engagement.
Value
In exchange for four products totaling a retail value of €400, @ashleymlands will provide four custom Instagram reels, each highlighting the unique features and style of the brand's items. With her engaged audience and high interaction rates—extending to 98.3K non-followers recently—each reel offers considerable visibility and brand exposure. This collaboration provides exceptional value, as the brand gains access to a series of tailored content pieces crafted to resonate with a broader audience and maximize product appeal, delivering impact well beyond the initial product trade.
Metrics
@ashleymlands reaches an engaged audience of 46.6K, with influence extending well beyond her follower base. per 14 days, her posts have generated 98.3K interactions from non-followers, including 50,426 likes, 132 comments, 2,477 shares, and 7,197 saves, totaling 384K views across 21 pieces of content. Each reel holds an estimated value near $400, reflecting her account’s substantial engagement and extended reach.
requirements
1. Collaboration Requirements:
Minimum Retail Value: Product package must total a minimum retail value of €400.
Minimum Quantity: A minimum of four products per collaboration.
Content Creation Commitment: Each item received will be featured in a custom-crafted Instagram Reel by Ashley. Note: this applies for fashion pieces only, beauty/Travel/home brands will need to email and ask about details for collaboration terms.
2. Content Strategy and Distribution:
Reel Production and Posting:
Ashley will curate a simple and effective video style based on current trends, popular music, and location. Each reel will focus on the product's unique features and style, presenting the brand with an engaging visual story.TikTok Repost:
The reel will be reposted on TikTok, expanding reach to a wider audience.Instagram Stories Feature:
The following day, the reel will be shared on Instagram Stories with a direct shopping link for convenient access.Collaboration Tag:
The brand will receive a “collaboration request” for each video, allowing them to reach Ashley’s Instagram audience, further boosting engagement and exposure.
3. Contract and Collaboration Details:
Product Shipment & Value: Product packages should meet the minimum retail value and quantity requirements.
Content Ownership: Define usage terms, allowing the brand limited rights to the reels for social media but excluding commercial ad use.
Delivery Timeline: Reels will be posted within 30 days of receiving the product package.
addresses
Note: I am based in Italy. However multiple times a year I visit the USA allowing brands to ship products. We will need to confirm a timeframe for collaboration and I’ll provide you with a relevant address.
Italy?
Dior, Chanel, and Versace are just a few of the Brands who create International Campaigns for their fashion lines. We’re offering you the unique opportunity of having Your Own Products photographed and filmed in beautiful Italy!
Learn more about our photography services here
the blog
We'll discuss 5 styling techniques and pairings that enhance your most attractive assets while protecting you from unflattering or aging fashion mistakes.